Archive for category Business

What Are The Components Of Social Media Marketing

The components of social media marketing include a message, context, and frequency. The messages communicate the organization’s purpose and goals to customers. In order to market their scope to more clients, independent businesses can make use of Social Media Marketing for showcasing. In order to gain an edge over your competitors, you need a solid […]

Effects Of The Covid-19 Pandemic On Small Businesses Across Europe

The European economy relies heavily on small and medium enterprises that engage two-thirds of the workforce and adds more than 50% of economic value. It will not be wrong to say that small businesses drive Europe’s prosperity. However, Covid 19 pandemic has severely hit small businesses across Europe as revenues dipped as much as 70 […]

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Social Media Video Marketing Trends

Video marketing is a way to promote your brand and create engaging content for your target audience. It involves the use of videos to market your product or services online, increase brand awareness, and reach new audiences with your message. The video marketing process usually starts by writing a script in which you design the […]

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Digital Advertising Best Practices – Post Pandemic

The success of digital marketing depends a lot on the power of digital advertising, which is a significant component of online marketing. Digital ads are a must for growing your online presence, and their importance has grown many more times after the Covid19 pandemic due to a massive surge in online businesses. Since business growth […]

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Digital Advertising Mistakes To Avoid In The Post Pandemic

Along with a massive change in audience behavior after the pandemic with higher reliance on online buying, marketers are also witnessing a shift in the attitude of the targeted audience. Before the pandemic, customers were quite forgiving. They would hope you have wanted. Even if you could not cater to their requirement, they would not […]

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Is It Possible to Earn Money from a Website?

You will come across several articles over the internet telling you how easy it is to earn money from your website. In reality, making money from your website is not that simple. While there are lots of ways to make money from a website and it requires deep knowledge to select and implement the right […]

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Key Characteristics of SaaS Model

Today, Software as a Service (Saas), which is also called as “on-demand software” has become an alternative choice for traditional standard softwares. Unlike traditional methods of buying and installing software, SaaS applications are sold on a subscription basis where the vendor is responsible for all hosting and maintenance services. It is a ready to use […]

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Common Mistakes That People do While Starting a SME

Launching a business requires good awareness on certain aspects otherwise it may turn out as a big failure within few years. Some people enter into business with a wrong mind-set that doing business is easy if they have enough funds available. By any chance if their business venture fails, either they blame luck or the […]

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E-commerce Web Hosting

E-commerce web hosting is one type of hosting that businesses use for selling their products directly from their web site. They provide with secure socket layer (SSL) certificate which is usually required in identifying the potential customers and for protecting the privacy. There are varied options available for accepting payments online and they support merchant […]

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All You Need to Know About Social Media Marketing

Social media is gaining widespread popularity these days as most of the internet users are spending considerable time on social networking sites. The sites which were initially launched with a motive to provide a platform for social interaction has became a popular site for advertisers to advertise the products. This is because of the heavy […]

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